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Annual Report
2012 - 2013

 2012 - 2013 PROGRAM RESULTS 

The 2012-2013 Annual Report is a consolidated report of Ontario March of Dimes and March of Dimes Canada. Unless specified, all content includes the combined service and financial information of the two corporations. All programs have established annual goals against which results are reported.


Each year, the organization undertakes a three-part program planning process, which establishes goals and key performance indicators for all programs and departments, and reports results against these targets in scorecard format to the Board at mid-year and year-end. The scorecard uses a green-yellow-red code to rate the degree of goal achievement.

Green Tree Indicator
​​Green indica​tes targets were achieved or exceeded.
Yellow Tree Indicator
Yellow indicates results fell short.​​
Red Tree Indicator
Red indicates significant shortfalls that need to be highlighted and addressed.

 The following section provides a summary of the year’s outcomes and the rationale for the ratings assigned.​


The goal of these services is to improve personal mobility and accessibility for people with disabilities.


The Assistive Devices Program (ADP) provided over 3,000 devices to 1,430 consumers, 15% higher than planned. However, fewer third-party sources are co-funding devices, which could begin to impact the ability of consumers to amass the required funds.

The Home & Vehicle Modification® Program (HVMP) simplified its funding guidelines and application process, resulting in a higher percentage of successful applicants. HVMP has become a centre of excellence in its field and played an advisory role to all three levels of government in the past year regarding the development of new renovation programs and procedures. The HVMP is promoted to other provincial governments as a cost-effective model for moving people with disabilities out of hospital faster and keeping them in their own homes longer. 

AccessAbility Advantage®, a partnership with Quadrangle Architects Ltd., provides consultation services to businesses and organizations on compliance with the Accessibility for Ontarians with Disabilities Act. Net revenue for the year was slightly lower than target.​

Quote from Pandora, Danilette's Mother 

Green Tree Indicator​​ 

March of Dimes Canada’s Employment Services provides job search training

Employment Services achieved a major turn-around in performance in 2012-2013, following a significant loss the prior year. This was achieved by restructuring, cost containment, and improved program outcomes. Most programs achieved or exceeded their service goals and consumer satisfaction in our Job Search Training program was very high.

MODC successfully secured a new federal government contract, in partnership with the Canadian Federation of Independent Businesses, and a contract with WorkSafeBC. This will result in Employment Services operating in all ten provinces in 2013.​


Our Attendant Services and Acquired Brain Injury Services continue to grow, receiving $2.9 million of new program funding in six Local Health Integration Network areas across Ontario. All service targets were met. A new partnership with Reena, an agency serving people with developmental disabilities, provides housing and support to individuals with a dual diagnosis. It also serves people with complex care needs currently housed inappropriately in hospital settings. MODC will provide attendant services at the Athlete’s Village site following the Pan Am/Parapan Am Games in 2015. Facility construction and service planning began in 2012.   

We are working with the Brain Injury Association of Canada to identify service needs for people with acquired brain injuries in other provinces.

Our Northern Medical Clinics continued to expand in Ontario. Ninety-eight percent of participants rated the clinics very positively, with 68% rating them with the highest rating.

All Key Performance Indicators related to our Multi-Service Sector Agreements with the Local Health Integration Networks (LHIN) and our fee-for-service programs were met or exceeded.  

March of Dimes was an early adopter of the interRAI Community Health Assessment (interRAI CHA), a health sector assessment tool which will improve the coordination of services through the health system, and we implemented the system by fiscal year-end.

Our ISO 9001-2008 quality site audits reported no significant non-conformance issues.

Green Tree Indicator PASSPORT PROGRAM

The Passport Program provides planning and funding to individuals with developmental disabilities. In the Ottawa region, MODC administers the program on behalf of the Ontario Ministry of Community and Social Services. In 2012, this program grew by 300% to over $7 million and provided service to over 1,700 consumers.


Tom Rideout and John Hurst, Volunteers with Stroke Recovery Canada

Peer Support Services works with stroke and polio survivors and their families, providing individual and group support, information and educational programs, with the goal of achieving active community living for consumers with disabilities. This year we provided support to 65 chapters, including 12 outside Ontario, and staff are in discussions with survivors to organize and support new chapters in 2013-2014. Volunteer programs also include DesignAbility®, BeFriending® and hospital visitation programs for stroke survivors. 

In May 2012, a two-year project to pilot and evaluate a caregiver training program was completed and will be presented in the fall at the Canadian Stroke Congress.  

Our hospital visitation programs, linking new stroke survivors with trained volunteers who have had strokes, continue to grow. Linking Survivors with Survivors, the Waterloo Wellington County program, transitioned from project funding to base funding and the Toronto program, Peers Fostering Hope, supported by the Dr. Ed and Bobby Yielding Fund for Stroke Recovery, launched in 2012 to serve survivors in ten hospitals and rehabilitation centres. Expansion into other communities is expected to occur in the next few years, both in Ontario and other provinces.

Living with a Disability and Fitness for Life conferences, information sessions and Aphasia Retreats were held across Canada.     

The BeFriending® Program continues to grow with 119 matches representing over 8,900 service hours. DesignAbility®, which matches technically-skilled volunteers with consumers facing barriers, completed 10% more projects than planned, and is refining three products for potential commercial production.


Marcelo Santos at the Break the ICE Conference

In fall 2012, a new services grouping was developed, comprising our three life skills and literacy programs: Learning Independence for Future Empowerment (L.I.F.E.) programs in Toronto and Mississauga, the Personal Effectiveness Training (PET) program in Niagara, the youth leadership retreats, and the Independence Communication and Empowerment (ICE) conferences for augmentative communicators. The Mississauga and Niagara programs operated as planned in 2012 and a new L.I.F.E. program was created and piloted in Toronto following the closure after 20 years of our Literacy Options Program, a partnership with Seneca College and the Toronto and District School Board. The full L.I.F.E. curriculum and modules are still in the development and evaluation phases, but early indications are very positive and interest in its replication is being pursued in Calgary, Alberta. The Youth Retreats doubled with the addition of a partnership with Camp Awakening in Ontario. The first ICE West pilot was held outside Vancouver, British Columbia, in 2013 and a full conference will be held in Vancouver in October, 2013.


Conductive Education® is an innovative learning system, based on the principles of neuroplasticity, using elements of education and rehabilitation to help people with disabilities improve their mobility, independence and self-esteem.  

In 2012-2013, programs in both Ontario and Nova Scotia operated at capacity. The children’s programs were re-branded as ACE — the Academy of Conductive Education — and a program for school-aged children was inaugurated. A program for stroke survivors with a private rehabilitation organization was piloted, and a pre-school program in Montreal, Quebec, was held. However, the total volume of service delivered fell short of target due to a shortage of accredited conductors. MODC is seeking a Canadian post-secondary institution to develop a conductor training program to increase the number of Canadians trained and certified to deliver this service.


Recreation participants enjoy a cruise holidayRecreation and Integration Services is committed to offering an expanded range of recreation and travel options. The Summer Residential Holidayprogram continued to operate at Geneva Park, but was reduced in size to shift resources to expanded travel opportunities. Following the merger of a transportation service operated by the Hospital for Special Needs Inc. into MODC, the service was renamed ModMobility® Bus Transportation. This will be managed through the renamed Recreation and Accessible Travel department.

ModMobility® began in the first quarter of 2012-2013 with one bus. A second bus was received in the third quarter. Despite the delay in receiving the second bus, 7,024 trips were achieved, against a full year plan to provide 11,000 trips. This is MOD’s first full-time transportation service and increases service numbers in this department.

In 2012-2013, the Accessible Travel program supported groups of people with disabilities on cruises to Florida, Alaska, Hawaii and the Caribbean, as well as frequent bus trips to the Niagara region.


The Information Services department develops and supports our websites. The department redesigned and enhanced the corporate web presence, delivering up-to-date information to the general public and our consumers, while adding features that enhance the accessibility tools available online. Together with the program management team, the new community health assessment standards were implemented with secure infrastructure and connectivity.

Our Government Relations and Advocacy department informs and advocates for, and with consumers, positioning issues that may not yet exist on the political or policy radars, raising awareness and promoting programs or legislation to meet the needs of people with disabilities.  

In 2012-2013, March of Dimes expanded communication with provincial governments across Canada to introduce our programs and services, consult on policy and explore how MODC might develop programs locally to meet needs and address service gaps. Policy makers in Manitoba, Nova Scotia, B.C., and Newfoundland met with MODC staff, and meetings have been scheduled in the coming months in Alberta and Saskatchewan.  

Over the past year, MODC has been a vocal advocate provincially and nationally on issues such as social assistance reform, access to employment, tax credits for home renovations, accessibility legislation, and housing issues.  Submissions were made to governments in all ten provinces.

The Advocate, the Government Relations newsletter was revised to a more frequent e-version and videotaped messages on tax benefits for consumers are on YouTube. Government Relations also used our website, social media and mainstream media to highlight issues.

March of Dimes made extensive reach across Canada through advocating for accessibility legislation in several provinces and contributing to the following consultations:

  • Alberta’s Social Policy Framework
  • Saskatchewan’s recently launched Disability Strategy 
  • Manitoba’s Accessibility for Manitobans Act
  • Ontario’s Public Spaces regulation under the AODA and the updates to the Ontario Building Code
  • Nova Scotia’s disability consultation, “Putting People First”
  • New Brunswick’s examination of disability and employment programs 
  • Newfoundland’s efforts designed to harmonize its various disability programs into a more cohesive vision for the future

The Toronto Declaration, a result of the 2011 Festival of International Conferences on Caregiving, Disability, Aging and Technology, has also been promoted extensively with elected officials in every province and at the national level. The Toronto Declaration is a call to action to bridge knowledge, policy and practice in aging and disability. The Premiers of B.C., Saskatchewan, and Alberta responded with great interest, as did the health/finance ministers from Manitoba, Ontario, Newfoundland and the Federal Minister of Human Resources and Skills Development Canada. The Toronto Declaration is now a centrepiece of our national action plan on disability. Advocacy around the Toronto Declaration will continue to unfold and will be used as a tool for outreach and the expansion of our government relations program.

From left: Andria Spindel, Dr. Michelle Putnam, Dr. Jennifer Mendez and Dr. Barbara LeRoy at the Toronto Declaration Presentatio




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